Pooja Atulkar
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Welcome to Our Annual Design Exhibition
pooja.atulkar21@gmail.com I behance I Linkedin
I am a graphic designer, illustrator, photographer and architect. I have evolved a lot since I have started learning after unlearning. Equipped with the ability to escalate brand awareness by utilizing skills gained in creative industry, being able to identify opportunities, overcome objections, build long- term mutually beneficial relationships with vendors, workforce and clients. I am a curious mind and extremely motivated to constantly develop my skills and grow professionally.
Non- Intrusive Enviornmental Information Design
Non- Intrusive Enviornmental Information Design
For Tribal Museum Madhya Pradesh (मध्यप्रदेश जनजातीय संग्रहालय)
The Madhya Pradesh Tribal Museum in Bhopal tells the stories of local tribal heritage. This museum provides a sense of community and place by celebrating a collective heritage, offering a way to know more about Local art and artists. The environmental information design for the MP Tribal Museum has been chosen as the intervention area for this project.
The Madhya Pradesh Tribal Museum in Bhopal tells the stories of local tribal heritage. This museum provides a sense of community and place by celebrating a collective heritage, offering a way to know more about Local art and artists. The environmental information design for the MP Tribal Museum has been chosen as the intervention area for this project.
All boards are made up of sustainable materials I Acrylic sheet is used because its transparency quality I Low cost and easy to install and requires minimal joinery for layman I Has variety of artworks done by different tribal artisans which is used here to make it look more appealing and memorable.
All boards are made up of sustainable materials I Acrylic sheet is used because its transparency quality I Low cost and easy to install and requires minimal joinery for layman I Has variety of artworks done by different tribal artisans which is used here to make it look more appealing and memorable.
Font legibility is a big factor when it comes to reading at this height I Height can be more adult audience centric as children are not interested I Access of ASL sign language website, audio guides I multilingual information for all audiences by scanning a QR code I Explore with materials for the information board.
Guided by - Aman R Xaxa
Identity Design
Identity Design
Self Identity Design-
Self Identity Design-
Visual branding by using suitable typeface and color scheme.
Visual branding by using suitable typeface and color scheme.
Logo is all about stories, about how all stories, whether old or new, native or foreign, have essentially the same soul. Times change, characters change, but the story remains unchanged.
And it also depicts the infinity sign, the concept of something that is unlimited, endless, without bound like the story goes on and on but again there’s story telling.
Guided by - Aman R Xaxa
Indic Poem Book
Indic Poem Book
Indic Book Design-
Indic Book Design-
The brief was to design a poem Indic Book.
“Apne hone par mujhe yakeen aa gaya"
“Apne hone par mujhe yakeen aa gaya"
“The moment flows by like molten sapphire
Deep Blue silences
No Earth below
No Sky above
The rustling branches and leaves
Saying that only you are here
Only me
My breath
My heartbeat
Such Depth like this
Such Loneliness like this
And me only me
I now believe I exist”
Guided by - Aman R Xaxa
Book Jacket Design
Book Jacket Design
WINGS OF FIRE
An Autobiography
AVUL PAKIR JAINULABDEEN ABDUL KALAM has come to personally represent to many of his countrymen the best aspects of Indian life. He had an unparalleled career as a defence scientist, culminating in the highest civilian award of India, the Bharat Ratna.
Arun Tiwari worked under Dr. APJ Abdul Kalam for over a decade in the Defence Research and Development Laboratory (DRDL), Hyderabad.
Poster Design
Poster Design
The brief was to design a poster - career call for women in air india.
A3 poster for universities that have graduation programmes and used English language for mass crowd as our audience is graduate students.
Will be put up on Notice board and can be pasted on walls and Poster has one punchline that says “ Fly high with INDIAN AIR FORCE”
Identification of problem around us
Identification of problem around us
Problem identified-
Futuristic approach and ideation for boys and girls hostels as there is no segregation of dry and wet waste in both these areas.
Tea stain exercise
Tea stain exercise
Implore with random strokes coming forth what forms these tea water make upon flowing.
Tints both light and dark came shining through, sheets of paper telling stories and discovery of shapes that weren’t there earlier.
Guided by - Paresh Choudhary
Basic shapes
Basic shapes
an art work, emphasising upon popular personalities, cultures and monuments, and moods we embark upon.
Triangle - The form symbolizes perfectness, unity, and importance.
Also Connection, harmony, creativity, wisdom, and growth.
Besides this main meaning, the inverted triangle with adding a horizontal line is Earth (Stability, grounding, and fertility).
Guided by - Paresh Choudhary
Travel Safe with Air India
Travel Safe with Air India
Storytelling and Narrative
Transmedia Narrative Strategy
Climate positive/Negative, Flying Experience
A traveler who is an explorer, seeking sustainable and time-saving alternatives to travel around the world
Saving the planet
“Not all heroes can fly,
But the ones who fly is Air India”
Save the world one flight at a time
Every flight counts….number rolls greenhouse emission!
Guided by - Chitra
42 Design led Opportunities
42 Design led Opportunities
A Case of Health Workers for Maternity Care in Rural India.
Photpgraphs by: Srikanth Kolari
Giving Birth During the Coronavirus Pandemic. A 60 page book dedicated to health workers for maternity care in rural areas.
The coronavirus pandemic has transformed the way that mothers, midwives and other hospital staff have had to deal with pregnancy and birth.
Guided by - Aman R Xaxa
Sabarmati Ashram Photography
Sabarmati Ashram Photography
Sabarmati Ashram is located in the Sabarmati suburb of Ahmedabad, Gujarat, adjoining the Ashram Road, on the banks of the River Sabarmati, 4 miles from the town hall. This was one of the many residences of Mahatma Gandhi who lived at Sabarmati and Sevagram when he was not travelling across India or in prison.
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