Brand Projection

Airbnb is a online platfom to book or rent unique stays and experiences globally

Studying the Brand identity and design of Airbnb logo, how they have developed their logo throughout the years and accordingly designing what their logo could be 50 years from now.

Guided by - Prof. Monikuntala Das

Logo Redesign

In this module, we explored Gestalt Principles and applied them to redesign four logos, aligning with these principles.

Guided by - Dr. Monikuntala Das

Packaging Redesign

Ketorolac Tromethamine Ophthalmic Solution 0.4% w of KLS eye drop brand.

The redesigned KLS Eye Drop packaging focuses on ergonomic, accessible, and safe features. It includes a contoured bottle for easy grip, a color-coded dropper, large fonts, Braille, and pictorial instructions for clarity. Safety features include a child-resistant cap and tamper-evident seal, while a translucent strip indicates remaining liquid. This design ensures ease of use for elderly and illiterate users.

Guided by - Prof. Aditya Raj Sharma

Behance

Cultural Typeface Design

This typography artwork beautifully captures the essence of Maharashtra, blending modern design with traditional aesthetics. The text is intricately adorned with Warli-inspired patterns, a tribute to the rich tribal heritage of the region. The design utilizes earthy tones, symbolizing Maharashtra's connection to its natural and cultural roots.

Guided by - Prof. Aditya Raj Sharma

Storytelling

Craft a compelling story highlighting UNICEF's focus on child care, nutrition, and maternal health. Introduce key characters and set the context, then present a conflict, such as malnutrition or lack of healthcare. Show a turning point leading to a resolution with practical solutions and positive outcomes. Conclude with a powerful message or call to action aligned with UNICEF's mission.

Guided by - Prof. Aditya Raj Sharma

“THE POWER OF SIMPLE NUTRITION”

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